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03Sustainability
More sustainable travel takes full account of its current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities. This can take many forms, from using new types of fuel, different forms of transport, working to reduce the impact on destinations or even something as simple as sharing a taxi.
Building an increasingly sustainable travel industry is a top priority for Online Travel Agencies. A huge 90% of respondents confirmed that sustainability objectives are an ‘important’ (41%) or ‘very important’ (49%) driver of technology investment.
Agents showed a sense of confidence around progress for environmental, social and governance objectives, for example, 81% are confident they can show tangible steps taken on ‘environmental sustainability,’ while 79% say they can demonstrate tangible steps when it comes to ‘social sustainability’ and 81% are confident when showcasing tangible ‘governance’ steps.
“Online Travel Agencies are beginning to integrate carbon emissions information into search”
Olivier Girault
Head of Sustainability Solutions, ESG Office
Amadeus
